Some think they look cool in it. Others like myself understand but admit defeat. It is called cycling gear, and most look ridiculous. Rapha is the way to not creep out your friends when you into them and they don't recognize you in your cycling gear. Rapha is what you get when you combine the words: tailored, functional, stylish and performing. Rapha is the Y-3 of cycling apparel.
Here are my favorite pieces from their Autumn Winter 2009 Range Preview:
taken from selectism.